OEM Definition: What is OEM?
- OEM (pronounced as separate letters) is short for original equipment manufacturer. OEM is a term for a company that has a special relationship with computer and IT producers. OEMs are not actually the "original manufacturer" of the equipment, but are actually a company who has a relationship with the original manufacture to resell that manufacturer's product under its own name and branding. While an OEM refers specifically to the act of a company rebranding a product to its own name and offering its own warranty along with the manufacture, support and licensing of the product.
- MspPortal differentiates itself by adding all the value added services and pricing of doing bulk purchasing, saving Resellers, Var's, ISP's money which they can pass along to their clients.Hence the win, win, win for all parties concerned.
The OEM Business Explained:
- The OEM version of the product is sold, without the retail packaging and extra benefits at a cheaper cost to OEM partners and system integrators. Usually the product is sold in a much larger volume than an individual consumer would purchase. The OEM may purchase OEM product in bulk for mass-production of Cloud based products. This OEM business model is used by systems integrators (SI), an individual or company that specializes in building complete cloud based systems by putting together components from different vendors. In most cases, the SI provides the warranty on the OEM cloud based product when sold.
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